I’m betting you’re thinking that it’s your credibility in your respective niche or the people who work for you. Maybe even your products or services, even your intelligence or something no business can succeed without – money!

Well the answer is a resounding no on all accounts. In fact by all accounts it is your own attitude or more specifically your mindset that decides the fate of your business. How many times have you read or heard that if you want to create a $1 BILLION company you have to think like someone who already runs a $1BILLION company – you must already be that person.

Or at least have the same mindset.

I know what you’re probably thinking – here we go again – more “mind over matter”, “you are what you think”, “what the mind can conceive you can achieve ” or ” it all starts with the mind “- but the fact of the matter is that is precisely where it all starts.

The difficulty is in transferring that thought into a series of specific actions that lead to you running a $1 BILLION business. Let’s face it, only the very few do!

Here are 7 mindset principles that are crucial to building such a business. If you are serious about it and you devote just a few minutes a day to adjusting your mindset towards this goal then it is the best investment you can make in that business.

But be aware that this will take time – you will, in all probability, have to do it in stages. First get to a $100,000 company, then a $1 million one and so on. Once you get to $10 million, according to the people who have done it, it gets easier!

1. The Principle of Defining your Grand Purpose

Great business leaders and their companies do great things that leave a legacy, leaving the world a better place for it. These leaders create a cause, not just a business. They become philanthropists who use their incredible position and wealth to the good.

Their businesses became more than just a business – they became a conduit to something bigger than just a business, bigger than the leaders themselves and their self-interests.

I quote Victor Frankl a renowned Austrian psychiatrist ” Success, like happiness, cannot be pursued, it must ensue… as the unintended side effect of one’s personal dedication to a cause greater than oneself ”

What is your business’s Grand Purpose or cause? How can your business help enhance your customers’ lives?

2 The Principle Of Thinking with Clarity

“As Man Thinketh” is a very famous book written by James Allen who spent 25 years interviewing famous and successful people of his time trying to figure out exactly what was different about them that made them successful.

He deduced that it was all down to their thoughts and acting on them.

If you focus on any particular problem you end up with more of the same problem. However if you focus on the solution you will find that solution and very probably other different and potentially profitable solutions will appear as a bonus!

What are you focusing on now in your business? The problems or a solution? Clarify your problem and then start thinking with clarity about solving it. Thinking with clarity sounds easy but it takes practise. People who run $Billion businesses do this – frequently.

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